This is your SolarWakeup for April 10th, 2020

Sales Still Soft. The results from this week’s SolarWakeup tracking survey show a slight improvement in sales week to week, still down 39% from the pre-corona Q1 average. The variance from contractor to contractor was larger than prior weeks which makes me think that some contractors are doing better in the new sales environment and adapting software solutions to make homeowners comfortable enough to still go solar.

Zoom And Other. Venture capital has been most interested in solar by investing through proposal tools. When asked, the survey responses show that this market is still wide open and completely fragmented. More interestingly, many of you said that you use a custom or mixture of solutions. In this survey, no platform got more than 8% of the responses. Maybe you want to give me more insight on this, you can do so by clicking reply and just typing the name of the tool you use to create your solar proposal. On the positive side, 50% of you said you closed a sale via video conference last week!

Getting Approved. Necessity is the mother of invention and social distancing is the mother of all necessity. San Luis Obispo County has enabled their permit process to let micro inverter solar installations get an instant permit. It is possible, the proof is here and SolarAPP can’t come fast enough. At the same time, the capable team at CALSSA is working (from home) with building departments across California to make this more mainstream. If you have a building department contact, look out for the info coming from NREL. From the survey, 70% of the building departments postponed inspections and 37% have closed. This is going to slow down the process of moving the backlog and possible slowing payment installers receive from loan providers or homeowners. Improving from last week, 52% are now accepting no-touch permitting and 22% are doing remote inspections.

You Want (Need) PPP. 46% of the survey responses say that they have delayed payments to suppliers, vendors or service providers. More concerning is that 78% are worried about the working capital position which is healthy given the unknown but also alarming. This means you should be talking to your partners about what it’s going to take to weather the storm at least until PPP funds are actually in bank accounts across the Country. It’s best to be upfront about the concerns you have and people will work with each other. The solar industry didn’t cause this issue and will help see it through together.

A Congressional Showdown. The political negotiations of stimulus package 4 have begun. Now is the time to make your voice heard, work with your local trade groups, write a letter with some other community solar companies and tell your story to your member. There’s a good chance that ability to take the ITC will be depressed this year because of the slowdown so a grant could be helpful to the industry to help it rebuild and regain the momentum that we had.

Have a great weekend!

Opinion

Best, Yann