This is your SolarWakeup for December 8th, 2023

Is It All Behind For Resi? Suppliers into the resi solar market have been on a PR circuit to talk about margins, inventories and demand. From that point of view, it’s all coming to an end for resi and demand will pick back up in Q1. The problem is that the market has fallen behind on policy spend and focus with major losses racking up. The largest suppliers are barely coming up with the funds to join the trade associations that do this work, so of course the associations can only do so much. Solar got big and it looked easy to make a buck for outside investors that weren’t here when the fights to create net metering were happening so they don’t think regulators would hurt something that’s obviously good for the economy. I’ve spent nearly half my career in solar talking to solar installers and while it’s not my day job at the moment, I still talk to many. The reality is that while the market is hard for suppliers, especially those that are or want to be public companies, the companies are spending too much time complaining about the market and not enough time taking market share from each other by investing in the installer relationships. I know what I’d be doing if I was running any of these companies and blaming market sentiment wouldn’t be at the top of that list.

Managing Installer Cash Flow. Interest rates are the highest in 22 years, increasing solar financing costs and softening consumer demand for loan products. Businesses are feeling the pain of strained cash flows, labor costs and profitability pressures. Palmetto, a B2B technology company accelerating the adoption of clean energy, has announced a new partnership offering for solar installers to help stabilize cash flows and grow faster in today’s market. Built on top of Palmetto’s Clean Energy Operating Platform, this is a comprehensive suite of tools and services enabling installers to streamline operations, optimize performance, and increase profitability. Visit https://www.palmetto.com/finance or contact capital@palmetto.com for more.

Opinion

Best, Yann